The arrival of Alibaba's Taobao Live in 2016 ushered in a new era in e-commerce, linking a live online broadcast with an e-commerce store to allow viewers to watch and shop at the same time[...]
B2B buyers aren't just moving to omnichannel, they've already arrived. Given the choice between in-person, remote and e-commerce channels, buyers have shown they want them all.[...]
Enrique Topolansky, director of the Center for Innovation and Entrepreneurship at Universidad ORT, was talking in one of the episodes of our podcast Ur about digital transformation processes and the a[...]
If you are thinking of implementing SAP Commerce in your company, Pyxis Commerce Enabler is a MUST HAVE, since it optimizes development costs, quality and time-to-market.[...]
With time and the incursion of new technologies, we are changing our behavior as customers when it comes to relating with companies. The question is: What does this mean for companies?[...]
We present Pyxis Marketing Enabler, a framework on top of SAP Marketing Cloud that allows a company to go from scratch to marketing campaigns designed and ready to run in just 6 weeks.[...]
We participated in SAP´s vodcast “The Marketing Essentials” to share our experience as SAP Marketing Cloud Partner and talk about MarTech, the perfect synergy between marketing and Technology.[...]
How do you navigate over 700 platforms and vendors? The Martech (initiatives that use technology to achieve marketing goals) spending rose last March already by 28% and will continue to rise even more[...]
Since the beginning of our experience in SAP Commerce we have used, in most cases, the module called Accelerator: a store ready to transact and of course, to be modified to suit each client.[...]
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